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Journey of #PelliChoopulu : Producer Yash Rangineni Interview

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The makers of “Pelli Choopulu” are very much busy with the promotions. The film is releasing on 29th July. The film’s cast and crew were busy in interacting with media. Today, Cinebucket had a very long conversation with the film’s producer Yash Rangineni, who looks stylish by his looks. The stylish producer had a lot of things to say about the film. He spoke about the film, production, promotions and many more things.

Yash Rangineni interview

Tell us about your background.

Pelli Choopulu is my first film. I am a UK citizen. I left India 25 years back. I did my MBA in London. I set up my own business of Real Estate at UK. I am also serving as the director for UK National Health Services which is one of the biggest organisations in the entire Europe. I am from Mahaboobnagar district.

Tell us about your love for films.

I love to watch a lot of films. In childhood, I acted in various plays at school. My grandfather, a Zamindaar made me act in plays every year. I always had a special interest towards films. I never took it seriously because my family had several other expectations on me. So, I left to UK for my Masters and settled there. Apart from films, I play a lot of cricket. I play for Kent League in London.

So, Are you interested in acting? You look stylish and will suit for the antagonist roles. Have you ever thought of giving it a shot?

(laughs..) Yeah, I wanted to act. But none approached me so far. If anyone approaches me with a role which suits my current looks and age, then I’ll do it.

Who approached with Pelli Choopulu script first?

Raj Kandukuri (the other producer of the film) is my good friend. He is into films from the past ten years. Every time when he come to London, we used to meet and discuss a lot of things about films. He always encouraged me to get into film production but none of the scripts I’ve come across in the past impressed me. One day, Raj suggested me to look at the script of Pelli Choopulu. I was very much impressed and spoke to Tharun Bhascker (the director of the film). Tharun gave me a narration for almost one and half hour over phone. I was listening to him on my way to work place. I was so much involved in the script that I forgot the way and took the wrong direction. He amazed me with his narration and I got confidence that this is going to work and collaborated with Raj.

What is that single point that convinced you to produce Pelli Choopulu?

It is the story that impressed me. I am connected to all the characters in the story and believed that everyone feels the same because this story happens in everyone’s home. So, that realistic approach made me to produce the film. Moreover, I have been watching the previous works of Tharun Bhascker and his Vinoothna Geetha team. He is going to have a bright future in the film industry.

Isn’t it a risk to produce a film with new comers?

Ofcourse, it is. Many of my well-wishers have been telling me not to waste my hard earned money on this Short film batch. They are right in their view but I am not convinced with them. I am sure the content of the film will get appreciations from everyone. I discarded all the advises and took a step forward for taking this risk. But the appreciations coming now proves that the risk is worth it. People who advised me not to produce the film have watched it and took their words back. I’m happy now!

Are you satisfied as a producer?

Yes. I am completely happy and satisfied that Pelli Choopulu was made by me. I am confident now to say that the film is going to become a very big hit. The film has a unique concept and the way Tharun executed it is extremely satisfactory.

How did you manage production? Wasn’t it difficult to manage things from London?

Raj was here taking care of the production activities. But I made sure that I was also informed about all the things progressing here in Hyderabad. On every working day, I was available for the team here over phone. I also planned weekend discussions over Skype. I, Raj, Tharun, PR Tanvi and other main people discussed over the shoot, the requirements and proceeded accordingly. We also have a Whatsapp group where the executive producer gives the day-to-day shoot updates. Probably, we finished this film by making maximum use of Social Media.

How did you plan budget for the film? What were your conversations/discussions like with Raj Kandukuri regarding the making of Pelli Choopulu?

Budget is very important for the film. After the project was confirmed, I and Raj called Tharun and discussed with him about budget. I and Raj allocated some extra budget to use it when money was in need in unexpected situations. Sometimes, we had to pay rent for some locations as we did not expect that in the beginning. Over all, we are happy by completing the film in less budget. Even though, we spent less on the film, we never compromised on the quality. Tharun also came up with a unique production software where everything was planned and executed perfectly. I must appreciate Tharun and his team for that.

For a new producer like you, how was the support coming in from film industry?

All I can say is that the support was tremendous. People like Suresh Babu garu, Madhura Sridhar garu and others are very co-operative. We are all overwhelmed with the support from the film industry and looking forward to make more films.

Tell us about the strategy you have been following for the film’s promotions.

Suresh Babu garu helped us a lot in the promotions of the film. His idea was to screen the film even before the film release. Initially I was worried but finally we are successful in it. Because of the good content our team delivered, our film was declared a hit by all the people who watched it in the last few days. We also received amazing response from all the people in Vijayawada too at the special show!

Tell us about the lead actors of the film!

Vijay Devarakonda was terrific as Prashanth. He already made a mark with his performance in the film Yevade Subrahmanyam. He played the character Prashanth very well in Pelli Choopulu. Even Ritu Varma also acted well. She is not a Telugu girl but still worked hard on getting her Telugu lines proper. Priyadarshi will be a major highlight in the film. All the other actors did well.

Are you producing any other films after the release of Pelli Choopulu?

I heard a couple of interesting scripts and wanted to make them but I was not shifted to India completely. I will announce my next film very soon.

Also Read :

Director Tharun Bhascker Interview : Journey of Pelli Choopulu

Journey of #PelliChoopulu : Producer Raj Kandukuri Interview

Team #CineBucket wishes a great success to Yash Rangineni and team for #Pelli Choopulu. Here is the #CineBucket logo in #PelliChoopulu style.

cinebucket pellichoopulu style

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Interviews

Touch Chesi Chudu Villain Freddy In Conversation With Cinebucket

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Freddy Dharuwala is the Indian Bollywood model who turned actor. The theatre artist has been a part of a lot of interesting Bollywood movies and he is now making his Telugu debut with the film Touch Chesi Choodu. Touch Chesi Choodu stars Ravi Teja, Rashi Khanna and Seerat Kapoor in the lead roles. Freddy is very excited about his first Telugu Telugu film and Cine Bucket has caught up interviewing him during the promotions of the movie.

Tell us about your background?
I am from modelling background. I used to visit Hyderabad frequently and I am model. Later, I made my debut in Bollywood and constantly scored film opportunities.

How did you get the chance in the film Touch Chesi Choodu?
While working for my Bollywood film, the director Vikram Sirikonda approached me with this role. I met him and he narrated me the role I liked it and immediately accepted to be a part of this project.

Tell us about working with Ravi Teja.
Ravi Teja Garu is a fun loving person who is very much energetic on the sets. He is hardworking and is ever inspiring. I had a really great time working with him on the film sets. I will cherish the memory of working with him.

What was the initial thought when you were approached for this Telugu film.
Initially, I was very much happy when I was told that I am going to do a Telugu film. I always wanted to be a part of Telugu movie industry and finally, it happened with Touch Chesi Choodu.

Did you find any difference in the working styles between Telugu and Hindi industries?
I do not find any such differences. All I believe is that actor should not be limited to languages. I find that the Telugu films are a bit more in terms of commercial values and mass masala entertainers. I always wanted to be a part of such films and finally, Touch Chesi Choodu is helping me to realise my dream.

Tell us about the film’s producers.
The film’s producers are very patient and comfortable to work with. They have treated me very well and did not show any difference in south actor and north actor. I am happy to be working with their production.

Any memorable experiences from the sets?
All I could remember was the chase sequence that took place with me and Ravi Teja Garu. We shot it in the beautiful city Pondicherry and both of us had a great time. We had to run for almost 2-3 km and the chase has come out well. I had a great time that day working with Ravi Teja Garu.

How flexible is it working down the south?
I feel so good to be working in the south film industry. I want to be part of more films down south. I am eagerly looking forward to grabbing more offers after the release of this movie.

Have you been approached by other Telugu film producers?
As of now, no one has approached me but I am hoping that Touch Chesi Choodu will open new opportunities for me.

What are the Final words about Touch Chesi Choodu?
The film is surely going to be interesting action entertainer which will have a lot of fun. Don’t miss it.

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Interviews

Journey of Making a Successful Crowd Funding Film VASHAM : Interview with Director Challa Srikanth

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Vasham is the first ever crowd funded science thriller made in Indian film industry. Challa Srikanth is the director of this film. He is very much successful in completing this project in limited budget. Vasham is gearing up for a release on August 4th in theaters.

Here is what the director of Vasham, Challa Srikanth have to say about his crowd funding film Vasham. He shared many interesting things about the journey of vasham and the process of crowd funding.

vasham director challa srikanth interview

1. What is Vasham from your POV?

Vasham for me is two things, first is my love for movies, I wanted to tell a different story , a straight pure story..interlinking the concept of science and ancient spiritual knowledge. And two , my  first experiment in crowdfunding in telugu market, to understand the business perspective and I am sure I will make few more even if I work with production houses in future.
 

2. Did you work anywhere in the past?

My first film is a Hinglish feature ‘Song of Life’ I made in my college, and then I worked in pre production for ‘Minugurulu’ and then for a couple of years in Suresh productions and as a co-writer for Chandamama kathalu.
 

3. What is so special about this film?

We have very few films discussing science and philosophy, so the concept is something very fresh, I hope it reaches the students and personally first film is always special though it is very tough.
 

4. How did you convince yourself to go ahead to initiate crowd funding for the film?

This is the toughest question, and believe it or not, I just got this idea in a minute ,  but I could see the long persistent efforts I need to keep though and also the possibility of finishing it. I am very happy my investors really made this happen!!!
 

5. Tell us about how did the crowd funding idea start and tell us the entire process that you have gone through in attaining the funds.

It is the story, that actually made me to crowdfund the film, After finishing the first draft I really wanted to see the story on screen, because I liked what I read, so that gave the Idea, lets reveal some part of it and make people curious, they will also be a part of it!! 
 
Then came the idea of creating a platform, we decided to keep a website where people can download the script, names of the investors were also mentioned there, smallest ticket being 2.5 , and one lakh for producers Tag!!
 
Slowly we tried to spread the word, we got 10K script downloads, it started with friends and new people also joined slowly
 
They are all very good friends now, irrespective of the result most of them want to stay for my future projects as well. Must say I am lucky!!
 

6. How did you see this entire journey of Vasham?

2 and half years of efforts ( with no income!! ) Believe me I cant do this again ( the amount of effort ) , but this will be with me all my life, learnt a lot about film making, people .. Work teaches you the best lessons I think
 

7. Tell us about the experiences that you had from starting the project to till date.

a) Learning the craft of film making, nothing beats that! the experience cant be bought in any other way!
 
b) The joy of completing the task, this is the best experience, we shot everyday as planned.. the planning the Team put in is awesome.. and luck is also there, no rains, or any other natures obstacles came on our way..
 
While dubbing one guy fell sick for two months, I wondered how lucky I was , i can get it dubbed by someone else but cant shoot without him!
 
c) Handling people, almost 120 people invested in the project, I tried my best to update everyone, Heard no complaints from anyone!!
 
d) Finding my cinematographer is like a miracle, He messaged me once , I completely forgot about it but when he messaged again i checked his works and wondered how come no one knows about him when he can show such good showreels!! Then I came to know he worked for Anil mehta camera department, he even worked with Majid Majidi for ‘Beyond the Clouds’ after completing Vasham
 

9. What do you think are the highlights of the film?

Climax!! , BGM and the set up is very fresh..  
 

10. How tough is it to make a film in Telugu without any support or background?

It was very tough for me, my first film is releasing after working for 8 years in Industry.. But then I know enough talented people who are seniors to me and yet to get a chance!
 

11. How important is it to convince the distributors and how did you manage that?

I am lucky in this case, My manager, executive producer became such a close friend, that he handled all the stuff, else it would have been a very big struggle. I owe him a lot for releasing this film.
 

12. With your experience so far, what do you tell the budding filmmakers?

Honestly I am just a starter and I just started to work for my next project.. but working here for some 8 years, I have few points to add, 1) Just don’t enter for name and money, the percentage is very less, And I know many talented guys waiting for a chance and are struggling to survive 2) And you will meet real insensitive people, Someone said” Your father doesn’t raise you right” and one more said ” Had he been my son I would have thrashed him”.. As much as you feel like thrashing this scum, you simply have to smile and try to escape and of course not to mention those free suggestions from absolute outsiders.. 3) Hard work, you should be ready to work hard, sometimes days together.. there wont be fixed timings, Imagine watching a product hundreds of times , and the release issues, unless you have great patience and man management skills you cant survive!!!..and hell yeah stay away from people who just keep blabbering without doing anything.. If you are fine with all this.. then think of choosing this career
 

13. What are your upcoming projects?

I am eagerly waiting to find a producer to work on a commercial film and in parallel I am working on another crowd invested project , 400 slots each slot worth 1Lakh to make a Chak-de type movie with cricket back drop.. I am a big fan of sports movies!!
 

14. What is the word that you would like to give for the audiences who are coming to see the film.

Love!!!
 
Watch the film in your nearest theaters on August 4th. Encourage small films and help many more to come. Wishing the entire team of Vasham for a great success.
 
Here is the trailer of Vasham.

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